You may think, a Law Firm website is a website like any other? What’s so special about it, how hard can it be?
But a todays website is as complex as a legal text.
Lets stick to that example. What does a laymen see in a law text on compensatory damages? What does a lawyer see? The written words are the same, right? It’s the deeper understanding of the law, the meaning behind words,
the interpretation, the complexity that makes the difference.
And just as in your professional life, knowledge and non-knowledge make the difference here, and in the end, above all, it is financially noticeable.
Today, many Lawyers still have out-of-date "business cards" on the net. Once created and outdated due to lack of care in many places.
This is not only problematic for successful client acquisition, but also for the rating and eventually the ranking by major search engines.
Without a contemporary, visually and technical brillant webpage, Google will only land you in defaced places.
You are digitally invisible.
78 % (2018) of potential clients are looking for their future lawyer first on Google. Through the search engine they find a list of Lawyers and finally contact those with the most trustworthy & competent Internet presence.
You are wondering to what extent online marketing or Law Firm marketing is legally permitted for professionals and what options are available to target the different channels?
No matter if you start your professional life as an individual Lawyer or you may want to communicate your specialist law work more externally:
Let our experts show you ways and perspectives on digital growth strategies.
Beeqoo Law will help you to create a modern but reputable Law Firm Website and thereby increasing your online visibility.